Miniature bottles of the world's best whisky
Cheaper By The Dram
Premium whiskies are cheaper by the dram
How we do it
The average whisky lover can't afford rare or premium Scotch as a casual drink. We share the cost of expensive whiskies between customers by splitting bottles into drams.
Now you can enjoy the best whisky at an accessible price.
Cheaper By The Dram: Premium Whisky Samples
Step 1
Selection
We select bottles of premium whisky that taste fantastic but are outside of most people’s price range. You can only get most of the whiskies we select at specialist whisky auctions.
Step 2
Separation
We separate the whisky into samples. Each bottle makes around 23 drams. We package the minis along with a short information card about the whisky.
Step 3
RELEASE
We release the drams with a unique reference number. When they’re gone, they’re gone. You can sign up to our mailing list to get access 24 hours before we release them.
Step 4
Delivery
After you pay for your dram, we check it, pack it and ship it to your door. We deliver to just about everywhere in the world. If you want to know more about shipping, go here.
Go see what they've got on their list. They have a Bruichladdich Octomore 1.1. If you see a 1.1 anywhere you're a lucky person. ... Go check it out.
— Vin PF, No Nonsense Whisky
I think it's very interesting and very different and allows me to explore history and my palate ... comparing older whiskies with newer bottlings which is something I've wanted to do for a long time.
The best whiskies are
Cheaper by the dram
The trend for collecting and investing in whisky has increased its price. That’s a fact.
The average whisky lover can’t afford rare or premium malts as casual drinks. We face hefty price tags to try the most exciting malts.
That’s a problem. We wanted to do something about it.
Mark Littler started Cheaper by the Dram to bring whisky back to the drinkers. Not the collectors.
We source the finest rare and collectable whiskies from around the world. Then, we split the otherwise expensive bottles of whisky into drams. Our customers share the bottle price between them and enjoy the very best whisky at accessible prices.
Frequently Asked Questions
WHY DO YOU LABEL YOUR DRAMS ‘NOT FOR RESALE’?
This goes back to the ethos behind Cheaper By The Dram: #SipDon’tFlip.
We created a product that you can open, sip and enjoy. If we see Cheaper by the Dram on a whisky auction site, we will be very sad.
We will also do our upmost to ensure they cannot buy another dram from us.
Frequently Asked Questions
Why isn't the distillery's name on the bottle?
We don’t put the name of the distillery on the bottle because:
1. The labels are too small to hold all the information about each bottle. Our labels meet the minimum requirements set by the Scotch Whisky Association. The accompanying information cards supply the rest of the information.
2. Most distillery names are trademarks. We don’t want to break the law. That's not our style.
We give each of the bottles we release a specific CBTD reference number. The number that refers to the individual bottle we used to fill the dram. You can find the details of the CBTD reference on the information card.
Frequently Asked Questions
Who does the bottling?
We worked with the Scotch Malt Whisky Association when we developed Cheaper by the Dram. We wanted to ensure we adhered to all their standards. The facility that bottles our whisky samples is:
1. Located in Scotland
2. A HMRC bonded warehouse
3. An accredited member of the spirits verification scheme.
The facility bottles the drams in a quality-controlled environment in an official bottling hall using specialised bottling machinery.